by Chess | Feb 27, 2020 | Digital Ecosystem, Digital Transformation
About According to IT analyst firm Gartner, a digital ecosystem is – ‘..an interdependent group of enterprises, people and/or things that share standardized digital platforms for a mutually beneficial purpose, such as commercial gain, innovation or...
by Chess | Feb 27, 2020 | Digital Transformation
About Digital Transformation (DX) describes a foundational change in how an organization delivers value to its customers. It equips organizations to re-design their business model to create its customer value and profitable returns for shareholders. In light of recent...
by Chess | Feb 27, 2020 | Customer Experience, Customer Lifecycle
About Your customer lifecycle describes the key phases of your relationship with customers. It is important because it helps organizations to balance their investments efforts across all parts of the customer life-cycle. In the pursuit of new business, it’s easy for...
by Chess | Feb 27, 2020 | Customer Experience, Customer Journey
About A customer journey is the mystical (and often theoretical) journey a customer takes to purchase a product. It typically starts from an event in their life that causes them to consciously recognize an undesirable problem that needs resolving or a...
by Chess | Feb 27, 2020 | Customer Experience, Customer Insights
About Customer insight is the understanding of your customer, based on their feedback, buying behavior, experiences, beliefs and needs. Customer insights go beyond raw data or research, it is a multi-view of your customers derived from a strategic...
Recent Comments